Copywriting is using words to motivate someone to perform a certain action.
Copy isn’t just the written word either. It is also effective in what you say in meetings, on video or through webinar.
![joe newell of provesend](https://ezs44vtcg2r.exactdn.com/wp-content/uploads/2019/12/joesquare-transp.png?strip=all&lossy=1&ssl=1)
If you have an accurate assessment of what your prospect needs and can create the message that proves you have the ideal solution, the business will be yours.
I am Joe Newell and the copy I create has been responsible for millions of dollars in product and services sold.
As I move closer to retirement, it feels like time to teach what I have learned. ProveSend is full of copywriting education, some free and some paid.
But all of it will create a selling momentum that can change your financial future.
I’ll leave you with this thought:
In my opinion, the world’s harmony could be amplified if those who had something of value to sell would accept responsibility for using benefit-based language to overcome the natural skepticism built-up in response to hucksters and lazy salesmen.
In other words, sell your good stuff boldly!